The iPhone 17 series is finally coming!

In the early hours of today, Apple officially released the invitation for its first autumn event in 2025.

As previously rumored, this year’s "tech gala" will be held at 1:00 AM Beijing Time on September 10. This date aligns with the iPhone 16 series launch last year.

The theme of this event is "Awe dropping" (Chinese: "前方超燃"), with Apple redesigning its logo using flame elements to highlight the new products’ standout features.

Although Apple’s event themes in recent years have offered fewer intricate details compared to earlier years, the promotional poster for this event still reveals noteworthy information, based on comprehensive feedback and past leaks